Davinder Singh, Founder of M/s Shah Ji D’ziners, is a well-known and respected entrepreneur in the Indian fashion and garment industry. His journey is a powerful story of heritage, dedication, and vision, built on a family legacy that began more than seven decades ago. With over 30 years of hands-on experience, he has successfully transformed traditional fabric knowledge into a modern fashion brand that stands for quality, inclusivity, and trust.
Davinder Singh is the son of Shri Bhupinder Singh and belongs to a family deeply connected to fabrics and textiles since the time of India’s Partition in 1947. When his forefathers migrated to Delhi during that challenging period, they rebuilt their lives through hard work and integrity. Textiles became the backbone of the family business and a symbol of resilience and craftsmanship. As the third generation, Davinder Singh carries forward this legacy with pride and responsibility.
Growing up in a textile-oriented household, Davinder Singh developed an early understanding of fabrics, garment construction, and customer expectations. He closely observed the values that sustained the family business—honesty, consistency, and long-term relationships. These early lessons shaped his professional outlook and instilled in him a deep respect for craftsmanship.
After completing his graduation in Commerce from Delhi University, Davinder Singh entered the family garment business over three decades ago. While he respected traditional practices, he also recognized the need for change. His vision was to create a brand that combined the richness of traditional fabrics with contemporary designs, making luxury fashion accessible to a broader audience. This vision became the foundation of M/s Shah Ji D’ziners.
Under his leadership, Shah Ji D’ziners grew steadily into a trusted name for designer wear that balances elegance with affordability. Davinder Singh’s strong business acumen, coupled with his creative sensibility, enabled the brand to adapt to changing fashion trends without losing its core identity. He successfully bridged the gap between high-end couture and practical, wearable fashion.
A key pillar of Davinder Singh’s philosophy is inclusivity in fashion. He firmly believes that style should not be limited by size or standard measurements. This belief is reflected in the brand’s focus on custom-made garments and plus-size designer wear, allowing customers to enjoy outfits tailored to their body type and personal style. His designs aim to enhance confidence and comfort while maintaining a refined aesthetic.
Shah Ji D’ziners offers a wide range of garments crafted for various occasions. These include bridal and non-bridal lehengas, designer gowns, Indo-western outfits, traditional suits, shararas, and celebrity-inspired ensembles. Each piece reflects thoughtful design, detailed craftsmanship, and a balance between tradition and modernity.
Quality control is a central focus for Davinder Singh. To ensure excellence at every stage, he has built a dedicated in-house team of skilled embroidery karigars, cutting masters, and tailoring experts. This integrated approach allows close supervision of materials, workmanship, and finishing, ensuring that every garment meets the brand’s high standards.
Customer satisfaction has always been a priority for Davinder Singh. He believes that trust is earned through consistent quality and timely delivery. By maintaining transparency and reliability, Shah Ji D’ziners has developed long-standing relationships with customers and retail partners across the country.
Equally important to Davinder Singh is his people-oriented leadership style. He treats customers with warmth and respect, often considering them as extended family rather than just clients. This personal approach has helped the brand build strong loyalty and a positive reputation in the market.
Within the organization, Davinder Singh promotes a healthy and respectful work culture. He values the skills of artisans and employees, recognizing that their dedication and craftsmanship are the true pillars of success. His leadership encourages teamwork, mutual respect, and continuous improvement.
Today, Shah Ji D’ziners supplies designer wear to more than 150 retail stores across Pan India, serves celebrity clients, and caters to customers in international markets. From its base in Chandni Chowk, Delhi—a historic center of textile trade—the brand has expanded its reach while remaining deeply rooted in its heritage.
Despite his achievements, Davinder Singh remains grounded and committed to learning and growth. He understands that fashion is constantly evolving and believes in adapting to new trends while staying true to core values.
For Davinder Singh, fashion is not just a profession; it is a legacy passed down through generations, a responsibility to uphold trust, and an art form that reflects culture and individuality. Through Shah Ji D’ziners, he continues to shape modern Indian fashion with integrity, inclusivity, and enduring craftsmanship.
Contact Details
Davinder Singh
Founder – M/s Shah Ji D’ziners
📧 Email: shahjidziners9@gmail.com
📞 Mobile: +91 99994 88796
📍 Address:
Shah Ji D’ziners
1087/A, Maliwara
Chandni Chowk,
Delhi – 110006, India
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